Build vs. Buy: The Hidden Costs of Internal AI Tools for Enterprise Translation

Strategic AI Integration in Localization Workflows

From Hype to Operational Success

CiAgICAgICAgICAgIFRyYW5zZm9ybSBleGVjdXRpdmUgQUkgaHlwZSBpbnRvIHJlYWwtd29ybGQgbG9jYWxpemF0aW9uIHN1Y2Nlc3MuIEF2b2lkIGNvbW1vbiBwaXRmYWxscywgYW5kIG1hc3RlciB0aGUgdG9vbHMgdG8gbGVhZCB5b3VyIG9yZ2FuaXphdGlvbi4KICAgICAgICA=

TG9jYWxpemF0aW9uJ3MgRXZvbHV0aW9uIHRvIEFJ

R2VuZXJhdGl2ZSBBSSBpcyByZXNoYXBpbmcgdGhlIGxvY2FsaXphdGlvbiBmaWVsZCwgaW50cm9kdWNpbmcgYm90aCB1bnByZWNlZGVudGVkIG9wcG9ydHVuaXRpZXMgYW5kIGNvbXBsZXggY2hhbGxlbmdlcy4gQXMgd2UgbW92ZSBmb3J3YXJkLCB3ZSBtdXN0IGVtYnJhY2UgdGhlIHNoaWZ0IHRvd2FyZCBhdXRvbWF0aW9uIGFuZCBpbm5vdmF0aW9uIHRoYXQgZGVmaW5lcyB0aGUgbW9kZXJuIGVyYSBvZiBsb2NhbGl6YXRpb24u

VGhlIEh1bWFuIEVsZW1lbnQgdnMuIEF1dG9tYXRpb24=

VGhlIHRlbnNpb24gYmV0d2VlbiBodW1hbiBleHBlcnRpc2UgYW5kIGF1dG9tYXRpb24gaXMgbW9yZSBwcm9ub3VuY2VkIHRoYW4gZXZlci4gV2hpbGUgdGhlIGh1bWFuIGVsZW1lbnQgZW5zdXJlcyBxdWFsaXR5LCBudWFuY2UsIGFuZCBjdWx0dXJhbCByZWxldmFuY2UsIGF1dG9tYXRpb24gcHJvbWlzZXMgZWZmaWNpZW5jeSBhbmQgc2NhbGUu

Qy1TdWl0ZSBEZW1hbmRzOiAnSnVzdCBVc2UgR1BUJw==

RXhlY3V0aXZlcyBvZnRlbiBzaW1wbGlmeSB0aGUgY29tcGxleGl0eSBvZiBsb2NhbGl6YXRpb24gYnkgc3VnZ2VzdGluZywgJ0p1c3QgdXNlIEdQVC4nIFRoZSBkaXNjb25uZWN0IGJldHdlZW4gZXhlY3V0aXZlIGV4cGVjdGF0aW9ucyBhbmQgb3BlcmF0aW9uYWwgcmVhbGl0aWVzIGlzIGEgY2VudHJhbCBjaGFsbGVuZ2UgZm9yIGxvY2FsaXphdGlvbiBsZWFkZXJzIHRvZGF5Lg==

CiAgICAgICAgICAgICJUcmFuc2xhdGlvbiBpc24ndCBqdXN0IGFib3V0IHJlcGxhY2luZyB3b3JkczsgaXQncyBhYm91dCBlbnN1cmluZyBxdWFsaXR5LCBtYWludGFpbmluZyB5b3VyIGJyYW5kJ3Mgdm9pY2UsIGFuZCBidWlsZGluZyB0cnVzdCBvbiBhIGxhcmdlIHNjYWxlLiIKICAgICAgICA=

UmF3IExMTXMgdnMuIFB1cnBvc2UtQnVpbHQgTG9jYWxpemF0aW9uIEFJ

RXhwbG9yZSB0aGUgcmVhbCBkaWZmZXJlbmNlcyBiZXR3ZWVuIGdlbmVyaWMgQUkgYW5kIHNwZWNpYWxpemVkIGxvY2FsaXphdGlvbiBzb2x1dGlvbnMu

UmF3IExMTXM=

UHVycG9zZS1CdWlsdA==

VGhlIEZhbGxhY3k=

UmF3IExMTXM6IFdoYXQgVGhleSBBcmU=

UmF3IExhcmdlIExhbmd1YWdlIE1vZGVscyAoTExNcykgbGlrZSBHUFQgYXJlIGRlc2lnbmVkIGZvciBnZW5lcmFsLXB1cnBvc2UgdGFza3MuIFdoaWxlIHRoZXkgY2FuIGhhbmRsZSBhIHdpZGUgcmFuZ2Ugb2YgbGFuZ3VhZ2UtcmVsYXRlZCBhY3Rpdml0aWVzLCB0aGV5IA==bGFjayB0aGUgc3BlY2lhbGl6ZWQgY29udGV4dCBuZWVkZWQgZm9yIGVudGVycHJpc2UgbG9jYWxpemF0aW9uLiBUaGV5IGFyZSBub3QgdGFpbG9yZWQgdG8gc3BlY2lmaWMgYnJhbmQgdm9pY2VzLCBzdHlsZSBndWlkZXMsIG9yIGNvbXBsZXggZmlsZSBmb3JtYXRzLg==

IFJlbHlpbmcgc29sZWx5IG9uIHJhdyBMTE1zIGNhbiBpbnRyb2R1Y2UgcXVhbGl0eSwgc2VjdXJpdHksIGFuZCB3b3JrZmxvdyBjaGFsbGVuZ2VzLg==

UHVycG9zZS1CdWlsdCBUb29sczogV2h5IFRoZXkgTWF0dGVy

UHVycG9zZS1idWlsdCBsb2NhbGl6YXRpb24gdG9vbHMgYXJlIGRlc2lnbmVkIHNwZWNpZmljYWxseSB0byBhZGRyZXNzIHRoZSB1bmlxdWUgY2hhbGxlbmdlcyBvZiBnbG9iYWwgY29udGVudCBtYW5hZ2VtZW50LiBUaGVzZSBzb2x1dGlvbnMgaW50ZWdyYXRlIA==dHJhbnNsYXRpb24gbWVtb3JpZXMsIGdsb3NzYXJpZXMsIGFuZCBzdHlsZSBndWlkZXM=Lg==

VW5saWtlIHJhdyBMTE1zLCBzcGVjaWFsaXplZCB0b29scyBwcm92aWRlIHRoZSBuZWNlc3NhcnkgZ3VhcmRyYWlscywgYXV0b21hdGlvbiwgYW5kIGludGVncmF0aW9uIGNhcGFiaWxpdGllcyByZXF1aXJlZCBmb3IgZW50ZXJwcmlzZSB3b3JrZmxvd3Mu

VGhlICdKdXN0IFVzZSBHUFQnIEZhbGxhY3k=

VGhlIGlkZWEgdGhhdCB5b3UgY2FuIHNpbXBseSAnanVzdCB1c2UgR1BUJyBpcyBhIGNvbW1vbiBtaXNjb25jZXB0aW9uLiBXaGlsZSBHUFQgaXMgaW1wcmVzc2l2ZSwgaXQgaXMgbm90IGRlc2lnbmVkIHRvIG1hbmFnZSB0aGUgZnVsbCBjb21wbGV4aXR5IG9mIGVudGVycHJpc2UgbG9jYWxpemF0aW9uIHdvcmtmbG93cy4gU3Rha2Vob2xkZXJzIG9mdGVuIG92ZXJsb29rIHRoZSBkaWZmZXJlbmNlIGJldHdlZW4gYSBjaGF0IGludGVyZmFjZSBhbmQgYSBjb21wcmVoZW5zaXZlIHRyYW5zbGF0aW9uIG1hbmFnZW1lbnQgc3lzdGVtLg==

V2h5IFJhdyBMTE1zIFN0cnVnZ2xl

VGhlcmUgYXJlIHRocmVlIG1haW4gb2JzdGFjbGVzOg==

• TWFudWFsIEZyaWN0aW9uOg==IEVudGVycHJpc2VzIGNhbm5vdCBjb3B5LXBhc3RlIGNvbnRlbnQgaW50byBhIGNoYXQgd2luZG93IGF0IHNjYWxlLg==
• SGFsbHVjaW5hdGlvbjo=IEdlbmVyYXRpdmUgbW9kZWxzIGFyZSBjcmVhdGl2ZSBieSBuYXR1cmUgYW5kIGNhbiBkZWdyYWRlIHF1YWxpdHkgb3ZlciBsb25nIHNlc3Npb25zLg==
• TGFjayBvZiBHdWFyZHJhaWxzOg==IFJhdyBtb2RlbHMgYXJlbid0IHRyYWluZWQgb24geW91ciBicmFuZCB2b2ljZS4=

QWdlbnRpYyBXb3JrZmxvd3M6IEF1dG9tYXRpbmcgTG9jYWxpemF0aW9u

RGlzY292ZXIgaG93IEFJIGFnZW50cyBzdHJlYW1saW5lIGV2ZXJ5IHN0ZXAgb2YgdGhlIHByb2Nlc3Mu

VGhlIDQtU3RlcCBBZ2VudGljIFdvcmtmbG93

MS4gSW5nZXN0aW9uOg==IEF1dG9tYXRpbmcgdGhlIGZsb3cgb2YgY29udGVudCBmcm9tIHRoZSBob3N0IHN5c3RlbS4KICAgICAgICAgICAg

Mi4gQXNzZXQgVXRpbGl6YXRpb246IEluamVjdGluZyBUcmFuc2xhdGlvbiBNZW1vcmllcywgR2xvc3NhcmllcywgYW5kIFN0eWxlIEd1aWRlcyBpbnRvIHRoZSBwcm9tcHQuCiAgICAgICAgICAgIA==

My4gSGFsbHVjaW5hdGlvbiBEZXRlY3Rpb246IEFJIGFnZW50cyBzcGVjaWZpY2FsbHkgdGFza2VkIHdpdGggY2hlY2tpbmcgdGhlIG91dHB1dCBmb3IgYWNjdXJhY3kgYW5kIGJpYXMuCiAgICAgICAgICAgIA==

NC4gUXVhbGl0eSBFc3RpbWF0aW9uOg==IFNjb3JpbmcgdGhlIG91dHB1dCB0byBkZXRlcm1pbmUgaWYgYSBodW1hbiBuZWVkcyB0byByZXZpZXcgaXQuCiAgICAgICAgICAgIA==

VGhlIFJlYWwtV29ybGQgSW1wYWN0

M3g=IENvbnRlbnQgVm9sdW1lCiAgICAgICAgICAgIA==

NjAlIFJlZHVjdGlvbiBpbiBDb3N0CiAgICAgICAgICAgIA==

NHg=IEZhc3RlciBUdXJuYXJvdW5kCiAgICAgICAgICAgIA==

MzAlIFF1YWxpdHkgSW1wcm92ZW1lbnQKICAgICAgICAgICAg

Rmxhc2hjYXJkIFJldmlldzogVGVzdCBZb3VyIEtub3dsZWRnZSE=

RmxpcCB0aHJvdWdoIHRoZXNlIGNhcmRzIHRvIHJldmlldyBrZXkgdGVybXMgYmVmb3JlIHRoZSBhc3Nlc3NtZW50Lg==

VGVybQ==

Q2xpY2sgdG8gZmxpcA==

RGVmaW5pdGlvbg==

MSAvIDE1

Q29tcHJlaGVuc2l2ZSBBc3Nlc3NtZW50

QW5zd2VyIHRoZSBxdWVzdGlvbnMgYmFzZWQgb24gdGhlIGNvdXJzZSBjb250ZW50LiBZb3UgbXVzdCBhY2hpZXZlIDgwJSB0byBwYXNzLg==

UXVlc3Rpb24gMQ== U2NvcmU6IDA=

TG9hZGluZy4uLg==

QXNzZXNzbWVudCBDb21wbGV0ZQ==

V3JhcHBpbmcgVXA6IFlvdXIgQUkgTG9jYWxpemF0aW9uIFBsYXlib29r

Q29uZ3JhdHVsYXRpb25zISBZb3UndmUgam91cm5leWVkIHRvIHRoZSBjdXR0aW5nIGVkZ2Ugb2YgYWdlbnRpYyB3b3JrZmxvd3Mu

RmluYWwgS2V5IFRha2Vhd2F5czo=

1. QmxlbmQgaHVtYW4gZXhwZXJ0aXNlIHdpdGggYXV0b21hdGlvbiBmb3Igb3B0aW1hbCByZXN1bHRzLg==
2. Q2hvb3NlIHNwZWNpYWxpemVkLCBwdXJwb3NlLWJ1aWx0IHRvb2xzIG92ZXIgZ2VuZXJpYyBBSSBzb2x1dGlvbnMu
3. QXZvaWQgdW5kZXJlc3RpbWF0aW5nIHdvcmtmbG93IGNvbXBsZXhpdHnigJRsZXZlcmFnZSBwcm92ZW4gcGxhdGZvcm1zLg==
4. VXRpbGl6ZSBBSSBhZ2VudHMgdG8gYXV0b21hdGUgcHJvY2Vzc2VzIGFuZCBzY2FsZSBlZmZpY2llbnRseS4=
5. U3RheSBhZGFwdGFibGUgYW5kIGZ1dHVyZS1wcm9vZi4=
6. UHJvdGVjdCB5b3VyIGJyYW5kIHdpdGggZ3VhcmRyYWlscyBhbmQgYXVkaXQgdHJhaWxzLg==
7. TGVhZCB3aXRoIHN0cmF0ZWd5LCBub3QgaHlwZS4=

CiAgICAgICAgICAgIFlvdSdyZSBub3cgZXF1aXBwZWQgdG8gdHVybiBBSSBoeXBlIGludG8gbG9jYWxpemF0aW9uIHN1Y2Nlc3MuIEdvIGxlYWQgdGhlIHdheSEKICAgICAgICA=